Following last week’s post describing a sales meeting, I’ve been asked why I don’t start the meeting out by asking the prospect for permission to do things in a different way. The idea being that after explaining my view that the traditional sales meeting setup doesn’t serve anyone, I’d get their buy-in to running the meeting with Clean being more … Read More
Clean in Sales Example – The Big Meeting
People have expressed interest in how we use Clean Language in sales, so I thought it would be helpful to occasionally discuss specific scenarios, to give a feeling of what it is like in practice. I’ve described one meeting of perhaps 20 we’ll have with this company over the next 2 years. In retrospect, it is possibly the one where … Read More
